Art is not about the tools, whatever marketers have to say about it. Look at it from the perspective of a writer and you’ll see what I mean.
Tag - Marketing
Paying for photography reviews might result in a brief flash of attention. But lasting popularity comes from photographs designed to promote themselves.
It might work for cars, but pushy salesmanship can drive potential art buyers away. To market your photography, the best way is to be authentically you.
Common marketing strategies often lead to photographers marketing to other photographers. But there are ways to put artwork in front of a broader audience.
When people are tightening the belt everywhere and funding for the arts is being cut, how are museums and galleries to survive? Here are some solutions.
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